Cameras

Make unforgettable content with the lightweight FUJIFILM X100VI. Fusing advanced digital imaging technology and classic dial-based design, it puts you in control of your story.

• 40.2MP X-Trans™ CMOS 5 HR Sensor
• Up to 6.0 stops In-Body Image Stabilization
• 4 stop Internal ND
• 1.4x and 2x Digital Teleconverter
• 20 Film Simulation modes, including REALA ACE
• 6.2K/30P, 4K/60P, FHD/240P 10-Bit Video

Make unforgettable content with the lightweight FUJIFILM X100VI. Fusing advanced digital imaging technology and classic dial-based design, it puts you in control of your story.

• 40.2MP X-Trans™ CMOS 5 HR Sensor
• Up to 6.0 stops In-Body Image Stabilization
• 4 stop Internal ND
• 1.4x and 2x Digital Teleconverter
• 20 Film Simulation modes, including REALA ACE
• 6.2K/30P, 4K/60P, FHD/240P 10-Bit Video

Share your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. 

Share your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. 

Share your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones.

FUJIFILM X-E5 Mirrorless Digital Camera

Classic Rangefinder Style Meets Modern Creative Power

Enjoy a timeless image-making experience with the FUJIFILM X-E5, a beautifully designed mirrorless camera that blends analog-inspired charm with cutting-edge performance.

FUJIFILM X-E5 Mirrorless Digital Camera

Classic Rangefinder Style Meets Modern Creative Power

Enjoy a timeless image-making experience with the FUJIFILM X-E5, a beautifully designed mirrorless camera that blends analog-inspired charm with cutting-edge performance.

FUJIFILM X-E5 Mirrorless Digital Camera

Classic Rangefinder Style Meets Modern Creative Power

Enjoy a timeless image-making experience with the FUJIFILM X-E5, a beautifully designed mirrorless camera that blends analog-inspired charm with cutting-edge performance.

20.4MP Live MOS Micro Four Thirds Sensor

TruePic IX Image Processor

DCI 4K/24p & UHD 4K/30p Video Recording

5-Axis Sensor-Shift Image Stabilization

IP53-Rated, Weather-Sealed Construction

121-Point Hybrid Contrast + Phase AF

SD Memory Card Slot

2.36m-Dot Eye-Level OLED EVF

3.0" 1.04m-Dot Vari-Angle Touchscreen

Wi-Fi and Bluetooth

Experience incredible reach and clarity with the PowerShot camera’s powerful 40x Optical Zoom, enhanced by an Optical Image Stabilizer to keep your shots steady—even at full telephoto. Whether you're capturing far-off wildlife or dynamic cityscapes, Zoom Framing Assist helps you keep your subject in frame with ease.