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Featuring the world’s first 40-megapixel APS-C sensor, 8K video and powerful features for both stills and motion creatives.

Put creativity in the palm of your hand with a camera that packs advanced features into a lightweight, compact design. 

Up your game and record stunning video your social media followers will love with the EOS R7 Content Creator Kit.

Alpha ZV-E10 features a large sensor with E-mount interchangeable lens options for a wide selection of lenses, flip-out vari-angle LCD, advanced audio options and features specifically designed for vlogging.

Alpha ZV-E10 features a large sensor with E-mount interchangeable lens options for a wide selection of lenses, flip-out vari-angle LCD, advanced audio options and features specifically designed for vlogging.

Born from a desire for flagship performance and innovation in a more compact and streamlined connected camera, the D7500 delivers the game-changing resolution, ISO range, image processing and energy efficiency of the award-winning D500 in an enthusiast-level DSLR. Simply put, the D7500 is built to outperform any camera in its class with top-tier image quality, blazing speed, flawless autofocus, 4K Ultra HD video and pro-grade creative tools—all in a comfortable, rugged design. This is a camera for the new generation of creators.

• Super 35-Sized CMOS Sensor
• Locking Sony E-Mount
• Integrated Electronic Variable ND Filter
• DCI 4K (4096 x 2160) up to 59.94p

• 20.4MP Live MOS Sensor
• TruePic VIII Dual Quad Core Processor
• Micro Four Thirds System
• 2.36m-Dot LCD Electronic Viewfinder