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Stripped to the essence but packed with power, innovative yet rooted in the origins of photography, it is designed to accompany you throughout your day and to capture the spontaneous beauty of everyday life. 

The FUJIFILM GFX100RF redefines everyday photography with its perfect fusion of classic rangefinder aesthetics and cutting-edge imaging technology. 

40MP APS-C X-Trans CMOS 5 HR BSI Sensor

4K 60p, 6.2K 30p 4:2:2 10-Bit Video

7-Stop In-Body Image Stabilization

425-Point Intelligent Hybrid AF System

3.69m-Dot OLED Electronic Viewfinder

3" 1.84m-Dot Tilting Touchscreen LCD

20 fps E. Shutter, 15 fps Mech. Shutter

160MP Pixel Shift Multi-Shot

Bluetooth and Wi-Fi Connectivity

XF 16-80mm f/4 R OIS WR Lens

FUJIFILM X-T5 Mirrorless Digital Camera – Powerful Imaging in a Classic Compact Body

The FUJIFILM X-T5 delivers next-level image quality and performance in a lightweight, compact design ideal for photographers who demand both power and portability.

Experience the joy of Film Simulations with The FUJIFILM X-T50 w/ XF 16-50mm F2.8-4.8 R LM WR Lens Kit. The first X Series camera to offer a dedicated Film Simulation dial, the X-T50 is ideal for any Passionate Creative wishing to easily explore the full potential of Fujifilm’s 20 unique Film Simulations, including the latest REALA ACE mode.

Experience the joy of Film Simulations with The FUJIFILM X-T50. The first X Series camera to offer a dedicated Film Simulation dial, the X-T50 is ideal for any Passionate Creative wishing to easily explore the full potential of Fujifilm’s 20 unique Film Simulations, including the latest REALA ACE mode.

Experience the joy of Film Simulations with The FUJIFILM X-T50 w/ XF 16-50mm F2.8-4.8 R LM WR Lens Kit. The first X Series camera to offer a dedicated, Film Simulation dial, the X-T50 is ideal for any Passionate Creative wishing to easily explore the full potential of Fujifilm’s 20 unique Film Simulations, including the latest REALA ACE mode.

Optimized exposures for sharper pictures

Shoots original full-size Polaroid film

Iconic Polaroid design

Two-lens autofocus = twice the clarity

• Superb DSLM image quality without the bulk and weight of traditional DSLRs
• Never miss a photo with three unique 4K Ultra HD Video pause and save 4K Photo Modes
• Fast and precise auto focusing tracks the subject
• Class-leading, ultra-compact, interchangeable lens and accessory options
• Unwire Your Creativity with integrated Wi-Fi sharing
• Includes LUMIX G VARIO 14-42mm / F3.5-5.6 II ASPH. / MEGA O.I.S. lens
• Limited 1-Year Warranty